Following the inaugural black/white pair, the newly-introduced Nike Hyperdunk 2016 Elite is introduced in another colorway, this time in pristine white.

Defined by a breathable Flyknit upper with an extended sock that offers additional support and, these components are draped in white, which also flows throughout the midsole unit. Accents of bright crimson adorn the Swooshes along its heel, as the model is finished off with an icy translucent outsole.

You can find this variation at select NikeLab retailers nationwide now, including 21 Mercer NY and DSM NY.

via: NI

Author’s Take

I like the new construction but I?m really not a big fan of the extended sock much. This colorway is pretty appealing though. I would?ve preferred it in a mid-cut.

#ChicksOnFire Collections: Damaries Negon (@kickitwitdd)

The post Crimson Accents This Pristine Nike Hyperdunk 2016 Elite appeared first on KicksOnFire.com.

Previewed last month, we now get a better look at Nike Basketball’s newest creation, the Zoom Hypershift. The low-top hoops shoe with a fully mesh upper for reduced weight and extra breathability that looks perfect for your summer hoops sessions is seen here today in two colorways including a straightforward all-black edition with white branding accents and as well as a “Think Pink” Kay Yow edition. The new silhouette which seems to combine elements of the Kyrie 2 with the Hyperdunk 2016 and HyperRev line will be hitting Nike Basketball retailers soon, and is available on eBay right now.

Read the rest of Nike Whipped Up A New Low-cut Basketball Shoe Called The Hypershift

© Sneaker News, 2016. | Permalink | No comment | Add to del.icio.us

The post Nike Whipped Up A New Low-cut Basketball Shoe Called The Hypershift appeared first on Sneaker News.

With the USA edition approaching, the Nike Kobe 11 will be offered in another new colorway for the season, this time sporting a tonal hue of black.

Comprised of engineered mesh, the low-top basketball sneaker is essentially draped in the stealthy hue. Cool grey accents located on the Swoosh branding across its side panels, sheath logo on the tongue and frontal portion of its flywire system complement the overall palette.

All resting atop a slightly translucent outsole that blends with the colorway, you can purchase this pair at select Nike retailers now for $160.

via: NI

Author’s Take

I’m biased towards this silhouette and in this colorway, it’s a crowd pleaser. This pair is pretty versatile and sleek.

#ChicksOnFire Collections: Damaries Negon (@kickitwitdd)

The post The Nike Kobe 11 EM Gets A Stealthy Finish appeared first on KicksOnFire.com.

Alongside the NikeLab Air Zoom Lauderdale dropping, Hiroshi Fujiwara and Nike have also created a special edition fragment design x Nike Tennis Classic AC.

Essentially maintaining the sneaker’s timeless and minimalist aesthetic, the low-top is comprised of premium white leather with accents of photo blue gracing the heel panel. In addition, perforations are applied on the side panels to define the recognizable Swoosh, while Fujiwara’s branding is subtly embossed across the heels.

All resting atop a matching full-length rubber sole unit, you can purchase this pair at select Nike accounts starting today, June 30 for $170.

via: END.

Author’s Take

I really like the simplicity of this model. It’s a great colorway and the construction is solid. A nice option for the season.

This Holiday’s Air Jordan 11 Space Jam Brings Back The 45

The post The fragment design x Nike Tennis Classic AC Is Now Available appeared first on KicksOnFire.com.

The Nike Air Trainer 2 returns this summer, as the versatile silhouette is now dressed in the trending vachetta tan colorway for summer 2016.

Comprised of premium leather, the upper is dipped in the neutral tone wth contrasting hits of black prominent on its mesh side panels. Further detailed with a distinctive strap on the mid-foot, the model is outfitted with a white rubber sole unit to complement and round out its overall makeup.

Retailing for a price tag of $110, you can purchase this pair at select Nike retailers nationwide now.

via: VILLA

Author’s Take

I’m a fan of this silhouette but I’m pretty biased towards this colorway. It makes the model even more appealing.

#ChicksOnFire Collections: Jodi Goldberg (@jodirockstar)

The post Vachetta Tan Covers The Nike Air Trainer 2 appeared first on KicksOnFire.com.

The Nike Air Presto Ultra Flyknit will be joining the long list of Nike silhouettes that will be getting the Olympic treatment in honor of the upcoming 2016 games in Rio.

With the official images shown to you earlier today, we now get a different look at this patriotic Flyknit version of the Air Presto which features a College Navy Flyknit upper with Comet Red detailing on the ankle collar, toe, and the Swoosh branding on the midsole and heel. Lastly we have Metallic Gold accents on the cage, toe and the Swoosh on the toe, and a White midsole.

Thei Olympic colorway of the Nike Air Presto Ultra Flyknit is currently scheduled to release on July 7th for a retail price of $130.

via: Renarts

Author’s Take

I’m not too huge on Olympic colorway sneakers but this one was done beautifully. Love the hit of gold on the cage and toe.

#ChicksOnFire Collections: Jodi Goldberg (@jodirockstar)

The post Is The Nike Air Presto Ultra Flyknit Olympic On Your Must-Have List? appeared first on KicksOnFire.com.

A new colorway of the Nike LeBron 13 Low has recently been unveiled. Coming in an all-Game Royal upper, here is our first look at the Nike LeBron 13 Low Game Royal.

The LeBron 13 Low Game Royal has the fresh and clean look that’s ideal for the Summer season. Making it even more suitable for hot weather is the breathable mesh it’s constructed out of. Aside from the mesh, the shoe also comes with a  a perforated foam underlay secured by the Flywire straps. Additional features include the heel clip and the 180 Max air unit sitting on top of the Dark Blue-tinted translucent sole. Grey appears on the Nike Swoosh branding as well as on the LeBron James branding. Said to already be available internationally, it’s only a matter of time before these arrive stateside.

via: B4B

Author’s Take

Color scheme is clean for the Summer. I’m a big fan of Blue shoe, especially when the majority of the shoe comes in Blue.

This Holiday’s Air Jordan 11 Space Jam Brings Back The 45

The post First Look At The Nike LeBron 13 Low Game Royal appeared first on KicksOnFire.com.

Nike shows they’re ready and waiting for the upcoming summer Olympics in Rio with their impressive “Unlimited” collection covering new footwear for a number of sports from track to tennis. Inspired by the most vibrant and colorful animals around the world including the iridescent characteristics of bird feathers and beetle shells, the Unlimited collection is highlighted by the use of Volt and Hyper Punch on each shoe, many of which feature a toe-to-heel fade of the two eye-catching hues. Nike designed the speedy models for the track and court within the collection to paint a “subtle glowing path”, representing the wearer’s unlimited athleticism as well as Nike’s view of unlimited inspiration and design possibilities.

See a detailed look at models within the Unlimited collection for this summer’s Olympics below.

Read the rest of A Detailed Look At The Nike “Unlimited” Collection For Rio Olympics

© Sneaker News, 2016. | Permalink | No comment | Add to del.icio.us

The post A Detailed Look At The Nike “Unlimited” Collection For Rio Olympics appeared first on Sneaker News.

Release reminder! The fragment design x NikeLab Air Zoom Lauderdale collaboration you see above is about to release real soon! How soon? Tomorrow!

Fujiwara once again links up with Nike to give the 1976 Nike Lauderdale a modern aesthetic. Taking a look at the shoe, you will see that the main features of the shoe remain intact. The White upper is contrasted by the hits of Sky Blue placed on the heel tab Nike Swoosh and insoles. Making this a collaborative effort is the use of premium materials as well as the fragment design branding placed on the heel counter and insoles. The fragment design x NikeLab Air Zoom Lauderdale comes out June 30th at select NikeLab locations, are you interested in getting a pair?

via: Nike

Author’s Take

A little more effort would have been nice. Being that it is a collaboration, I expected a little more.

This Holiday’s Air Jordan 11 Space Jam Brings Back The 45

The post First Images Of The fragment design x NikeLab Air Zoom Lauderdale appeared first on KicksOnFire.com.

The Nike Roshe Run/One continues to be used on a variety of new Nike hybrid/mash-up sneakers with the latest being this Nike Roshe Tiempo VI.

This new silhouette from Nike Sportswear utilizes the Roshe and the Nike Tiempo VI to create somewhat of a lifestyle sneaker. The shoe comes equipped with a leather and suede upper with Nike branding appearing on the side panels and tongue. The upper resembles the Tiempo VI and comes with leather on the majority of the shoe and suede detailing on the Swoosh and heel. A white Roshe sole unit finishes off the look with this colorway that takes a tonal approach done in Wolf Grey.

Stay tuned to release updates and let us know what you think about the new Nike Roshe Tiempo VI.

via: Nike

Author’s Take

I’m a big fan of the Roshe Run so it’s always exciting to see Nike creat new silhouettes that take inspiration from it. I like this pair but would want to see it in a different colorway.

#ChicksOnFire Collections: Jodi Goldberg (@jodirockstar)

The post Here Is Another Hybrid Model That Uses The Nike Roshe Run appeared first on KicksOnFire.com.

Shelly-Ann Fraser-Pryce will be participating in this year’s Summer Olympics where she’ll try to record a record personal time in the women?s 100-meter sprint.

Nike wants to help her achieve that goal and they are helping Shelly by creating a new track Spike specifically for her. The new Nike Superfly Elite Spike features a new plate that provides the perfect stiffness for the sprinter’s power and foot size.

So what Nike did was develop and integrate breakthrough technology to enhance performance further than ever before. They achieved this by using computational design and rapid 3D prototyping to allow Shelly to test different fits of the track spike. The Nike design team created a new spike plate that eliminated traditional screw-in spikes in favor of fixed pins and an increase of secondary traction. What this does is ensure that the foot is closer to the track and at the same time faster off it.

Combine all these things and Nike hopes that they have created the perfect track spike with the Nike Superfly Elite Spike that will be worn by Shelly-Ann Fraser-Pryce at the Olympic games in Rio.

Read the full background on the Nike Superfly Elite Spike here.

via: Nike

This Holiday’s Air Jordan 11 Space Jam Brings Back The 45

The post Nike Designs New Track Spike To Help Shelly-Ann Fraser-Pryce In Her Olympic Journey appeared first on KicksOnFire.com.

After unveiling the Nike Air Zoom Trout 3 just last week, Nike now gives us a look at the non-cleat version of Mike Trout’s third signature shoe.

The Nike Zoom Trout 3 cushioning system introduces visible Zoom Air to the Mike Trout’s signature line for the first time. Geometric divots on the outsole help prevent dirt from clinging to the plate, helping minimize any drag in motion. This colorway features a grey upper with volt accents on the branding, and the midsole/outsole.

What are your thoughts?

via: Nike

This Holiday’s Air Jordan 11 Space Jam Brings Back The 45

The post Nike Unveils The Nike Zoom Trout 3 appeared first on KicksOnFire.com.

Nike recently unveiled their Ultimate Olympic Collection which featured a wide array of Nike Running sneakers all utilizing similar color schemes.

Today we get a closer look courtesy of official images of the Nike LunarEpic Flyknit Low Ultimate. This low-top version of the LunarEpic Flyknit that made its debut earlier this year features a full Flyknit upper done in a combination of volt and purple. Black accents on the laces and inner liner along with white detailing on the Swoosh branding and Lunarlon midsole complete the look.

You’ll be able to purchase the Nike LunarEpic Flyknit low Ultimate when it arrives at retailers on August 4th for $160.

via: Nike

Author’s Take

I like the silhouette but I’m not a huge fan of this colorway. I’d love to see more multicolor pairs in the future.

#ChicksOnFire Collections: Jodi Goldberg (@jodirockstar)

The post An Official Look At The Nike LunarEpic Flyknit Low Unlimited appeared first on KicksOnFire.com.

NikeLab just launched a second colorways of the Hyperdunk 2016 Elite, the latest iteration of the “signature of Nike Basketball”. Featuring a solid white Flyknit upper, a large crimson red Swoosh, and translucent outsole tinted in blue, this NikeLab offering presents a fashionable take on this high-end performance basketball shoe that will have major presence at the upcoming 2016 Olympics. Paul George is the likely candidate to wear this elevated trim of the Hyperdunk, but down be surprised if all the Nike athletes lace these up in unison as well. This latest colorway of the Hyperdunk 2016 Elite is available at NikeLab locations right now.

Read the rest of NikeLab Releases Another Hyperdunk 2016 Elite

© Sneaker News, 2016. | Permalink | No comment | Add to del.icio.us

The post NikeLab Releases Another Hyperdunk 2016 Elite appeared first on Sneaker News.

Are you curious to know how Nike and Under Armour compare to each other with UA’s recent boom thanks to Stephen Curry’s signature sneakers? It turns out that UA has LOTS of catching up to do.

Sales for NIKE, Inc. rose 6 percent to $32.4 billion last year in comparison to 2014, which is an increase of 12%. That breaks down to $89 million per day; $3.7 million per hour, $62K minute, $1000 per second. Nike also spent $3.3 billion strictly on “demand creation”, or as we know it, marketing. In comparison, Under Armour did $3.96 billion in sales last year.

This statistic was pointed out by Sports Industry Analyst Matt Powell. Looks like Under Armour isn’t even close to being in the same category as Nike in terms of numbers. Numbers don’t lie.

via: Nike

This Holiday’s Air Jordan 11 Space Jam Brings Back The 45

The post Nike’s Marketing Expenses Are About The Same As Under Armour’s Sales appeared first on KicksOnFire.com.