Today’s biggest news in the sneaker world is the official announcement that Kobe Bryant and Nike have renewed their partnership!
In partnership with Vanessa Bryant, Nike?s relationship with the Bryant family will focus on championing a new generation of fans and encouraging youth participation in sport.
With that being said, the first new shoe from the partnership will be the Nike Kobe 6 Protro Mambacita Sweet 16. This special pair will honor Gigi Bryant with all proceeds from the shoe benefiting the Mamba and Mambacita Sports Foundation. Release information will be shared at a later date.
For many years Nike and Kobe Bryant worked together to inspire fans around the globe. With Nike, Bryant left a game-changing lineage of basketball shoes and embraced opportunities to spread his love of sport from Greater China to North America. More than two years after Bryant?s passing, his legacy, on and off the court, continues to resonate.
?Kobe Bryant means so much to so many of us, not just NBA fans but globally beyond the game,? says John Donahoe, President & CEO, NIKE, Inc. ?His impact in growing the sport, particularly encouraging women and young people to pick it up, endures as one of his deepest, lasting legacies. Together with Vanessa, we hope to honor Kobe and Gigi by championing a new generation for many years to come.?
?I am happy to announce that we will continue my husband?s legacy with Nike and look forward to expanding his and Gigi?s global impact by sharing the Mamba Mentality with youth athletes for generations to come,? says Vanessa Bryant.
As part of the new partnership, Vanessa and Nike will work together to establish a youth basketball center in Southern California and Nike and the Bryant family will continue to outfit the NBA and WNBA athletes who carry the legacy of the Mamba Mentality.
In Jordan Brand news, the Air Jordan 4 Military Black drops in a few months.

via: Nike